What happens when your vision comes to life without any of the typical pharma restrictions? What happens when you’re able to grab the greatest cinematographer of ALL TIME, Wally Pfister (Nolan’s man for Memento, Batman Begins, The Dark Knight, The Dark Knight Rises, and Inception) to make your dreams come to life for you and your client? This is what happens. Enjoy!
First emergency speech-to-text & text-to-speech app for the deaf.
Reception:
1.) Awarded World Changing Idea by Fast Company in two categories:
-Finalist in Apps
-Honorable Mention in Health & Wellness
2.) Shortlisted at Cannes
3.) Full spread in Communication Arts Interactive Annual 26
4.) Full spread in Adweek
5.) Shortlisted in the One Show, the awards arm of The One Club
6.) Webby Nominee in Apps, Mobile, and Voice: Experimental & Innovation
7.) Webby Nominee in Apps, Mobile, and Voice: Technical Achievement
Finally there is a cure for addiction—psilocybin.
Psilocybin is the active compound in psychedelic mushrooms. Research suggests psilocybin therapy can be more effective than standard treatments for addiction, depression, anxiety, and PTSD.
NYU clinical trial for depression & anxiety
“60–80% of participants continued with clinically significant reductions in depression or anxiety”
Johns Hopkins clinical trial for depression & anxiety
“80% of participants continuing to show clinically significant decreases in depressed mood and anxiety”
Johns Hopkins clinical trial for smoking cessation
“Johns Hopkins researchers report 15 study participants taking psilocybin achieved an 80 percent abstinence rate”
By partnering with Apollo Pact—a medical research and education 501(c)(3) nonprofit organization—we plan to craft one of the world’s most significant awareness campaigns.
This particular ad from our “Be Heard” DEAF 911 print campaign won best ad on BEST ADS onto.com
40% of teens are thrown out for coming out.
We created the Thrown Out Flag to represent this.
Reaction:
-The Creative Floor Awards: London
CHARITY / PRO BONO, Poster Individual
CHARITY / PRO BONO, Poster Campaign
Every year, Ad Age invites creatives around the world to compete in their magazine cover competition. Out of more than 500 entries, 11 finalists were picked to be displayed at Cannes in 2016. Breaking Creative Block was a finalist, making it only one of three pieces selected from the US. The other eight finalists spanned across Australia, India, Japan, Singapore, Philippines, and Canada.
It was an honor to see my work at Cannes.
Don’t Be Scared for Life
Awareness campaign for the National Alliance on Mental Health (NAMI).
Execution:
Make stigma itself the illness.
1 of 3
Awareness campaign for the National Alliance on Mental Health (NAMI).
Execution:
Make stigma itself the illness.
2 of 3
Awareness campaign for the National Alliance on Mental Health (NAMI).
Execution:
Make stigma itself the illness.
3 of 3
Reaching new heights was centered around opioid abuse. We were tasked to get aspiring creatives entered into a young globals student competition. The purpose of this competition was to create a campaign to detract people from abusing opioids.
1 of 3
Reaching new heights was centered around opioid abuse. We were tasked to get aspiring creatives entered into a young globals student competition. The purpose of this competition was to create a campaign to detract people from abusing opioids.
2 of 3 posters
Reaching new heights was centered around opioid abuse. We were tasked to get aspiring creatives entered into a young globals student competition. The purpose of this competition was to create a campaign to detract people from abusing opioids.
3 of 3 posters
If successful, it should speak for itself…
Task:
Somehow make sharps disposal interesting and engaging.
Task:
Somehow make traveling with HUMIRA interesting and engaging
Task:
Showcase the app in an interesting and engaging way
Task:
Explain the Rx process in an interesting and engaging way
Task:
Explain insurance in an interesting and engaging way
Social media vid showing how easy it is for patients to get HUMIRA Citrate-free
Social vid selling HUMIRA Citrate-free
Social vid selling HUMIRA Citrate-free
Task:
Make a mnemonic with the look and feel of the brand
Won at the Shortys for this!
Task:
Explain something as complicated and huge as HUMIRA Complete in a simple and engaging way
A testicular cancer self-examination is not high on anyone’s list of routines. But this is why it should be.
Task:
Make a montage style short film with zero budget
(Delayed Submission: 2020)
THE SIGHT OF SOUND: The Greatest Music You’ve Ever Seen
A concert for the deaf
Imagine you’ve never heard Bob Dylan’s “Like a Rolling Stone,” or Duke Ellington’s “Caravan,” or Beethoven’s Ninth. Imagine you’re one of the millions of deaf people who haven’t experienced these great forms of music—until now.
Now you can join us to see culture-defining sound as a live, real-time experience to support St. Ann’s Community of the Deaf, a vibrant center for deaf and hard-of-hearing New Yorkers, and their friends.
Let’s see great music together.
Task:
Create teaser posters for The Sight of Sound
Task:
Create teaser posters for The Sight of Sound
Task:
Create teaser posters for The Sight of Sound
Task:
Create teaser posters for The Sight of Sound
We decided to try something that’d never been done before—write a full length novel as a copywriter and art director would. If that doesn't make any sense, we simply wanted substitute traditional prose and look at fiction through the lens of taglines, headlines, and clearcut imagery.
It’s published!
Some more fun examples of ads created for our novel, PAT. PEND.
I’ll Meet You in Japan
(Futuristic Sci-Fi ad from another diegetic world)
Individualized Spirit
(Futuristic Sci-Fi ad from another diegetic world)
Motherhood of Brotherhood
(Futuristic Sci-Fi ad from another diegetic world)
Call It Six6
(Futuristic Sci-Fi ad from another diegetic world)
Mind-Bending Memory
(Futuristic Sci-Fi ad from another diegetic world)
Diner Exterior
(Futuristic Sci-Fi ad from another diegetic world)
Crow Conn Works
(Futuristic Sci-Fi ad from another diegetic world)
Diner Interior
(Futuristic Sci-Fi ad from another diegetic world)
Build Me a Votex
(Futuristic Sci-Fi ad from another diegetic world)
Just Do it Right
(Futuristic Sci-Fi ad from another diegetic world)
Luggage Space, Not Engine Space
(Futuristic Sci-Fi ad from another diegetic world)
Penthouse City
(Futuristic Sci-Fi ad from another diegetic world)
Piccolo Bambino
(Futuristic Sci-Fi ad from another diegetic world)
Pacific/Atlantic
(Futuristic Sci-Fi ad from another diegetic world)
A Citizen of US
(Futuristic Sci-Fi ad from another diegetic world)
Revision.
Revision.
Revision.
Revison.
…the idea